Festival Installations and Luxury Furniture Hire
Wilderness Boutique 2024
After a successful debut with Wilderness Festival Boutique in 2023, we were thrilled to be invited back by the production team to continue to shape the Wilderness Boutique 2024 experience.
Set against the enchanting backdrop of Cornbury Park in the Cotswolds, this year’s event, once again presented by Audi, promised a refined, nature-inspired escapade that celebrates wellness, creativity, and adventure. Here’s how we worked to make this year’s festival an elevated, sustainable, and truly immersive experience.
Following the success of the event in 2023, the client wished to further build on furniture, decor, and theming of this years festival.
Once again, we were asked to take care of the Boutique Area. Visitors choosing the Boutique Camping Tickets were to be greeted with an array of luxury accommodations to choose from, ranging from air streams to safari tents and even lodges and cabins. With a client base of anything from all-female parties to couples and teams on work excursions, it was important to create unforgettable comfort that suited the variety of possible demographics.
This year’s project allowed us to extend our influence across new areas beyond the Boutique Camping Area. These additional spaces included an extra vintage pamper parlour, multiple campsite bars, and a wellness area for relaxation. We were asked to follow a bohemian, festival-inspired aesthetic aligned with the Wilderness brand, incorporating sustainability at every step.
The Client Brief
Budgeting and Sustainable Solutions
Amid industry challenges following the pandemic and the rising costs affecting festivals, budgets were tight.
Sustainability was also essential to our approach, reflecting the festival’s commitment to minimising environmental impact. Single-use plastics were strictly prohibited, and we embraced budget-conscious, eco-friendly solutions where possible.
Working from the packages we created in 2023, we evaluated the successes and challenges to ensure a refined and efficient execution in 2024.
We divided each area into installation, furniture, and decor, giving the client a flexible selection of packages to suit their vision and budget. Bespoke mood boards and mock-ups provided visual inspiration, guiding the client through each concept’s look and feel.
Our Approach
The Moodboards
For 2024, we created installations that showed both cohesion and new ideas across the event:
Bespoke Ceiling Design for the Boutique Restaurant: We crafted an eco-friendly installation with recycled fabrics forming streamers and paired them with bunches of dried florals to achieve an airy, plastic-free vibe.
Disco-Themed Ceiling Installation in the Main Bar: Adding a festival-ready twist, we used a mix of disco balls and dried florals for a vibrant, celebratory atmosphere that brought the boutique bar’s ambience to life.
We also acquired new stock for this year’s festival including hammocks, shade tipis, subtle photo opportunities, firepit chairs and small decor items, alongside extending our stock of vintage pamper parlour accessories.
The consistent use of materials and color schemes unified the decor across areas, whilst still retaining individuality throughout the areas.
Key Installations and Themes
Other Areas We Styled
To provide visitors with a boutique experience in every corner, we furnished and styled the following areas:
The Boutique Restaurant
The Boutique Restaurant Garden
The Boutique Bar
The Boutique Pamper Parlour
The Boutique Information Hub
The Cinema Tent
The Boutique Main Reception
The Meadow Campsite Reception
The Meadow Campsite Bar
The Grove Campsite Reception
The Grove Campsite Pamper Parlour
The Audi Check In Reception
Having familiarised ourselves with the space back in 2023, we felt well-prepared for this year’s festival. We applied last year’s insights to anticipate challenges like weather, timing, and installation efficiency. With this in mind, we opted for weather-suitable rugs and higher seating options.
We also adapted our installation plan, staggering installation days to coordinate smoothly with other suppliers, onsite deadlines, and our own team’s timelines.
This streamlined approach, combined with sustainable choices and flexible design options, helped us deliver a cohesive, high-end experience that resonated with the Wilderness Festival's commitment to both luxury and nature.
How We Achieved These Results
